Full course description
How can psychology help societies to become more sustainable in the production and consumption of goods?
A goal of the United Nation’s 2030 Agenda is to ensure sustainable consumption and production patterns. The rapid economic and social progress of many countries has caused environmental degradation and resource depletion, which now threatens the very systems on which our future depends. Psychology can play an important role in promoting sustainable behaviours in organisations and individuals, and enable us to be doing more and better with less.
In this credential you will examine which strategies are most effective in producing green consumers. You’ll also consider the issues of securing consumer trust in online retail in an era of fake sites, cookies, paid reviews, data breaches and delivery challenges.
In this credential you will:
- understand how the success of ethical and sustainable consumption is influenced by descriptive and injunctive norms
- discover how these can be used in communications to influence people’s behaviour
- explore how elements of online shopping can result in consumer mistrust and influence purchase intention
- understand how and why trust is important in online retailing, and make recommendations on what can be done by online retailers to increase trust
- complete a pass/fail authentic, industry relevant assessment to provide the opportunity to demonstrate learning mastery.
To be successful in this credential, it would be beneficial to have:
- a degree in any discipline or several years’ experience of working in a related profession.
What you will gain from this Credential
Successful completion of this credential earns a digital badge that is instantly shareable to your social networks (including LinkedIn) which showcases your skill mastery in Promoting Ethical Sustainable Consumption and Psychology of Online Shopping.
This credential provides foundation knowledge in a discipline and doesn’t require previous knowledge.
You will also earn 5 credit points which are in line with AQF Level 8 criteria, ensuring comprehensive theoretical and/or technical knowledge of the credential.
What should you bring to this Credential?
Learning materials will be provided to you through the teaching of this credential and via Canvas, our Learning Management System. Learners need to supply laptops or tablets and are welcome to bring with them any content they believe will contribute to the learning environment.
Curtin Credentials focus on five themes, which have been carefully curated based on what’s most relevant and valuable to professionals today, and in the future. This credential fits within the following theme:
Influence and persuasion
Equip yourself with skills and strategies to make effective change and become a persuasive thought leader in your career.
Keen to explore offering this credential to your team or company? For information on this, or any other question about Curtin Credentials, email us at firstname.lastname@example.org or call Curtin Connect at 1300 222 888.
*This credential involves one day of instruction, however to pass and gain five credit points, you will need to commit further time to complete the full set of learning activities including (but not limited to) self-guided study and research, extension readings, activities and the final assessment activity.
^Learning is done completely online and at your own pace.